Laird Superfood

As a leading Plant-Based creamer, coffee, and supplement company it was critical to communicate a clean, better-for-you message to new and existing customers. Our revamped marketing strategy led by consumer insights Laird Superfood saw 135% online growth in the first 12mo, driven by 96% growth in new customers and 184% increase in subscriptions.

Responsibilities: SVP Growth & Marketing, Executive